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What are the top alternatives to Google alerts?

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Nowadays, the most well-known media monitoring tool available is Google Alerts. It is free, originates from Google, and is simple to use. However, the fact that the application doesn't offer any data analysis could be a drawback. For those in business and marketing who depend on reliability and statistics, Google Alerts flaws are significant letdowns. More websites are crawled by sophisticated media monitoring technologies, offering improved findings and extensive data analysis. If they directed you here and you are searching for a Google Alerts alternative , this article is full of reliable options, which are mentioned below: Talkwalker Alerts: Contify is an extensive platform for competitive and market intelligence that helps to keep an eye out for fresh online articles that include your company name, your brand, the names of your rivals, or some other pertinent business subject. It will look for mentions on websites, forums, blogs, and Twitter and deliver them in a relevant emai...
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How to improve your market intelligence strategy

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Organizations can take various steps to ensure that they obtain accurate intelligence data, make wise decisions, and make the best use of the insights produced. This will ensure that  Market intelligence software   can be successfully derived from data across the marketing landscape. Market intelligence serves as a tool to aid a company's entry into a market or expansion of its already established presence. By providing them with pertinent, actionable data, marketing intelligence approaches enable an organization's marketing, strategic, and leadership teams to use market intelligence to that organization's advantage and develop the best strategies. Let's see how to improve your market intelligence strategy: Combine research with telemarketing outreach Although research and algorithms can assist in constructing a solid foundation, only some internet data is reliable. According to the research, up to 45% of social media profiles on the internet have out-of-date data, whet...
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News APIs: What are they and how are they useful to your business?

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In order to make educated judgments in today's market, businesses need a steady flow of data on their customers, suppliers, and rivals. While there are certainly online resources they might keep an eye on, doing so would be time-consuming and taxing. A further issue is keeping tabs on useful information sources while simultaneously eliminating useless data. Realistically, what companies want is a reliable source of news that is specific to their field. In this case, news APIs are useful. Connecting your apps to online news sources through a news API lets you monitor, analyse, and augment collected data to fulfil a wide range of use cases in accordance with your organization's specific needs. Here, we'll learn more about news APIs, including what they are, how to utilise them, and how they might benefit your company. Okay, let's get going. What is News API? First, it's helpful to have a general understanding of application programming interfaces (APIs) before diving...
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Sales Intelligence: Definition, How Does it Work and Choosing the Right Platforms?

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Sales intelligence is the latest happening in sales at present. But, as a salesperson or a sales manager, just understanding the term will not make you very far. The question is like: Where can you employ sales intelligence? And how can sales intelligence platforms help you and your sales team?   This post will help you know the essential things about sales intelligence and how to utilize it to attain your sales targets.   Defining Sales Intelligence   Sales intelligence generally refers to a variety of technologies that assist sales and marketing in discovering, gathering, analyzing and evaluating customers. Sales intelligence helps your lead production and offers you the newest data about your prospective customers. To perform this, sales intelligence uses data that is previously posted online – on websites, social media, etc. These technologies are generally used in the B2B niche, where they can save enough analysis time.   Working of Sales In...
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Ways market intelligence tools help technology leads

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  Market intelligence refers to information or data an organization gathers from the market. It helps to operate or intends to do business to assess market segmentation, market penetration, market opportunity, and current market metrics. Market intelligence is essential for determining the industry's state and gathering information about competitors, both of which contribute to business success. Technology leads might be helpful for companies that sell to in their day-to-day operations. Therefore, it is crucial to figure out how to include   market intelligence tools  in technology leads. Here are some ways of marketing tools that help technology leads which are listed below: Aids in Audience Understanding Locally Every piece of technology used to market should draw attention to a need among its intended audience. Understanding the audience's demands and wants in-depth can enable you to achieve this. Businesses that cater to find it simpler to understand their audience an...
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How to choose the new API for your business?

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N owadays, businesses require a steady flow of information about their industry and rivals and stay informed and make wiser decisions. They can do this by keeping an eye on various online sources, and you can be tiresome and take too much time. Another issue is maintaining track of reliable sources of information while weeding out useless data. In reality, businesses require discreet, sector-specific news. The  custom news feed API  enters the picture, and they can integrate news APIs into your apps. You can access online news sources and collect, analyze, and enrich the generated data to suit a variety of use cases for your company. Sources: What kind of news would you like to follow every day? Perhaps the Financial Times or Bloomberg are of interest to you for financial information. You are interested in blogs, articles, and news on a particular sector about new technologies. You want to evaluate the sources and coverage of the  custom news feed  that you need to s...
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Get ahead with in-depth Pharma Competitive Intelligence

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Manufacturing and producing medical devices and drugs is an expensive business to be a part of. The global pharmaceutical industry is highly competitive, driven by the constant need to discover and innovate new drugs. The average drug cycle spans two decades, from drug development to approval and commercialization. All the more, the drug companies also have the unique challenge of competitive intelligence. Therefore, multinational pharmaceutical companies started to get help from  pharma competitive intelligence  platforms in order to gain an advantage over competitors. How does it help companies? You can prioritize pharmaceutical R&D spending by unmet needs and gaps through the analysis of competitor's R&D priorities and targets. It helps to understand disease sub-population and epidemiology targeted in clinical development. You can get access to the market changes through patent expiration tracking. Identify your company's competitors in the pharmaceutical industry t...
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