Sales Intelligence: Definition, How Does it Work and Choosing the Right Platforms?

Sales intelligence is the latest happening in sales at present. But, as a salesperson or a sales manager, just understanding the term will not make you very far. The question is like: Where can you employ sales intelligence? And how can sales intelligence platforms help you and your sales team? This post will help you know the essential things about sales intelligence and how to utilize it to attain your sales targets. Defining Sales Intelligence Sales intelligence generally refers to a variety of technologies that assist sales and marketing in discovering, gathering, analyzing and evaluating customers. Sales intelligence helps your lead production and offers you the newest data about your prospective customers. To perform this, sales intelligence uses data that is previously posted online – on websites, social media, etc. These technologies are generally used in the B2B niche, where they can save enough analysis time. Working of Sales In...